LOVR × JUNCTION ESTATE AGENTS · MAY 2026

Three offices. One conversation.

A digital launch for Junction Estate Agents across CBD, Fortitude Valley and South Brisbane. Prepared for Jeremy Paikaew. May 2026.

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Jeremy Paikaew, Founder and Selling Principal

Jeremy Paikaew · Founder & Selling Principal

Five years in.
Three years on top.

Founded in 2020. Three consecutive years of #1 Agency Brisbane City (2024, 2025, 2026). 108 properties sold in the last twelve months. Statistically tied with Ray White at the top of the table.

Sixteen agents. Level 7, 100 Edward Street. A team built on bespoke service, off-market capability, and a market position that reads in 395 verified client reviews at 4.9 stars on RateMyAgent and 5.0 on REA.

December 2026 marks two new offices opening: Fortitude Valley and South Brisbane. Three offices, three sub-brands, three websites built to launch as one connected story.

This document is the digital build for that launch.

Current State · May 2026

Junction is already
at the top of this market.

The launch isn't trying to build something new. It's building infrastructure that matches what Junction has already become.

Sales & Performance · Last 12 months

108properties sold via REA

$625kagency median sold price

21 daysmedian time on market

15properties leased, $750/wk median

Awards & Recognition · 2026

#1Agency Brisbane City (3 years running)

#1Agency Bowen Hills 2026

#1Agency Fortitude Valley 2026

2 x #1individual agent awards (Hanieh, Gabriel)

Reviews & Reputation

174RateMyAgent reviews · 4.9 stars

221REA reviews · 5.0 stars

395+verified client reviews combined

100%Facebook recommend rate

The new digital footprint, three sub-branded sites under one umbrella, is built to match this position. Not exceed it. Match it.

The Brisbane apartment market · 2026

The market is moving
toward all three offices.

The macro

+18.3%

Brisbane apartment values year on year

+$125,500

median apartment price gain (12 months)

+1.4%

unit prices in April 2026 alone

+5.5%

unit price growth over the quarter

9.7%

ANZ Brisbane 2026 forecast

Severely constrained

new apartment construction below historical averages

Why the three offices, why now

Brisbane City

Junction's stronghold. 40 sales last 12 months. Tied with Ray White at the top of the table. CBD apartment market the strongest urban growth story in QLD.

Fortitude Valley

25 Junction sales last 12 months. 33-storey twin towers approved for development. Heavy new-build pipeline.

South Brisbane

7 Junction sales last 12 months. Cultural-corridor growth (galleries, museum, openness). Underpenetrated by competitors.

Olympics & SEQ

2032 infrastructure investment: light rail extensions, M1 upgrades, GCUH precinct, freight corridor.

Quote, Colin Walsh, Ray White Brisbane City, Elite Agent April 2026: "The Brisbane inner city is evolving into one of the world's most modern and sophisticated urban centres. When you look towards 2032 and beyond, it's exciting."

Three offices, all positioned inside the strongest demand corridors, deserve infrastructure that reflects that.

Sources: Cavale industry brief, OpenAgent, ANZ 2026 forecast, Property Update, Artier Property Group, Elite Agent (10 Apr 2026). All verified May 2026.

Brisbane City. Fortitude Valley. South Brisbane.

The Three Offices

Three identities.
One umbrella.

Per the May 6 catchup, each office gets its own vibe and a complementary colour off the signature palette. Brand expansion, not redesign. The existing word-mark and master colours hold across all three identities. One distinctive accent and one new brand-mark layered per office.

Brisbane City · CBD

The brain

Logic, business centre, work focus. Junction's existing head office. Level 7, 100 Edward Street. The flagship the other two route back to.

SiteExisting site rebuilt as the CBD identity, anchored to the connecting landing page.

Fortitude Valley

The soul

Entertainment, play, the grunge-to-Newstead-niceness blend. The Valley personality Jeremy named directly.

SiteNew sub-branded site with its own complementary accent and brand-mark.

South Brisbane

The culture

Heart, openness, galleries, museum. The cultural corridor identity Jeremy framed.

SiteNew sub-branded site with its own complementary accent and brand-mark.

A connecting landing page sits above the three. A vendor in Newstead, a buyer in West End, a tenant in Bowen Hills, all land in the same place and route to the right team. The narrative across the launch: "we service across Brisbane through three hubs."

The Build

Three websites.
Two sub-brands.
One launch.

Built to land by December 2026. Webflow plus LOVR-Sync across all three sites. The current CBD site is updated and tightened in parallel.

A · Current CBD Site

Brought into the three-office architecture

2026 awards integrated into the homepage and About page
Hover name-and-title interaction added to the team grid
CBD identity re-skinned as one of three, anchored to the connecting landing page
Domain transfer from Rocketships consolidated under LOVR management

B · Two New Sub-Brands (Fortitude Valley + South Brisbane)

Brand guidelines, expanded

Signature Junction palette held across all three identities. One distinctive complementary colour and one brand-mark per office. Built on the brand-expansion approach (the Lars precedent) rather than a full rebrand.

Logo exports per office

Full logo and brand-mark export pack per office (x2 sets each). Print, screen, social. Application examples across collateral.

C · Two New Websites

Fortitude Valley site

Design and development. Webflow build, LOVR-Sync setup. Connected to the central CMS for listings, team, insights. Vibe and accent tuned to Valley identity.

South Brisbane site

Design and development. Webflow build, LOVR-Sync setup. Connected to the central CMS for listings, team, insights. Vibe and accent tuned to South Brisbane identity.

D · Connecting Landing Page

junctionea.com.au → three hubs

The umbrella landing page included as part of the scope. Visual split (Kings Lane / Short End precedent) with creative options to route visitors to the office that fits their suburb, their building, or their intent. Sellers, buyers, tenants and investors all land here first.

E · Launch Content Shoot

Photography day

Full-day shoot capturing the three office identities, team, suburb hero shots and lifestyle. Library built to populate all three sites and the connecting landing page.

Videography day

Full-day shoot capturing brand reels, office-vibe cinematography and launch-ready video for the three sites and the launch social calendar.

F · 3-Month Launch Social

Calendar built around the December launch

3-month launch social strategy across 36 posts (reels, carousels, graphic overlays). Distributed across @junctionestateagents to drive traffic to the three new sites and the connecting landing page. Cadence and content tuned to the launch story.

Investment

One scope. Three offices.
Built to launch by December.

Pricing pulled verbatim from Savannah's 11 May 2026 email. Single integrated scope.

Website Updates (Current CBD Site)2026 awards integrated, About-page hover interaction, CBD identity anchored to the connecting landing page

$1,600 +GST

Launch Strategy · Two New Offices

New Sub-Brand for Fortitude ValleyBrand guidelines + all logo exports x 2, new complementary colour palette, applications

$800 +GST

New Sub-Brand for South BrisbaneBrand guidelines + all logo exports x 2, new complementary colour palette, applications

$800 +GST

New Website (Fortitude Valley) · DesignFull design pass with LOVR-Sync setup

$3,300 +GST

New Website (Fortitude Valley) · DevelopmentWebflow build, CMS integration, LOVR-Sync

$3,600 +GST

New Website (South Brisbane) · DesignFull design pass with LOVR-Sync setup

$3,300 +GST

New Website (South Brisbane) · DevelopmentWebflow build, CMS integration, LOVR-Sync

$3,600 +GST

Landing Page Connecting Three OfficesOne landing page routes to CBD, Fortitude Valley, South Brisbane

Included

Launch Content Strategy

Photography · Full Day Shoot

$2,500 +GST

Shoot direction

$500

Shoot day

$1,000

Deliverables

$1,000

Videography · Full Day Shoot

$3,500 +GST

Shoot direction

$500

Shoot day

$1,500

Deliverables

$1,500

3-Month Launch Social Strategy36 posts (reels, carousels, graphic overlays)

$3,200 +GST

Total Investment

$26,200 +GST

Payment Terms

Split across four milestones, 25% each. 25% on engagement. 25% on brand sign-off. 25% on site sign-off. 25% on launch. Fees exclude GST. Fee excludes third-party costs such as printing, EDM platform subscriptions, and external production. We connect preferred vendors for Junction's approval and management.

Timeline

December 2026 launch deadline, per the May 6 catchup. Sub-brand design + new-site builds run in parallel. Photography and videography shoot days scheduled inside the build window. The 3-month social calendar begins at launch and runs into the start of 2027.

Jeremy,

Three offices.
One conversation.
December 2026.

The Junction footprint you've earned over five years deserves the digital footprint to match. Three sub-branded sites, one connecting umbrella, and the launch content to introduce it cleanly.

Everything in this document is built for that launch. Happy to walk through any of it whenever suits.

Kind regards,

Savannah Barber

Creative Director, LOVR Agency

savannah@lovr.agency · +61 475 925 316